How much does the Found First Audit cost?

The Found First Audit is fixed at $2,500 starting price. It is a productized engagement, not a billable-hours consultation. You know exactly what you are getting, exactly when you are getting it, and exactly what the deliverable will look like.

What you receive at the end of two weeks: search terms and waste audit with dollar amounts attached to every wasted impression, AI citation visibility scorecard across ChatGPT, Perplexity, and Google AI Overviews, technical SEO and schema review against current Google Search Central guidance, competitor gap analysis showing where you lose and why, and a one-page action plan with projected revenue impact per recommendation.

The Audit fee is credited toward your first month if you move forward with a Found First Install. Most clients use the Audit to validate whether further engagement makes sense — and most decide to move forward because the audit usually finds enough recoverable revenue to pay for the entire engagement.

If your business spends less than $1,500 a month on paid acquisition, an Audit may not pay for itself. In that case the recommendation is to focus on organic AEO and GEO improvements first, which are covered in the Install tier.